Volkswagen’s first logo was created thanks to an internal competition in 1938, by Franz Xaver Reimspiess. Out of all the designs, his was deemed the best. It was a simple yet effective and the logo we know today still derives from his original design. It began as a simple V and W interlocked within each other and outlined with a Gear and surrounded with a Radient Garland. Through WWII, the company only produced military vehicles. Once the war was over, they began production again, and the vehicle was officially named the “Volkswagen” vs KdF-Wagen. During 1945 they went through multiple designs, including a black circle with VW in the middle and a white circle outlined in black with VW in the middle. In 1948, they even attempted a square logo which was unsuccessful. Finally in 1978 they revamped the logo with a little blue color using one of the designs from 1946, and gave it an outline. During the 1980’s they added a 3D effect to modernize the design, and it is still the logo we see today. Only slight changes have been made since then.